Two alumni of The Woodlands High School start tech company, earn $2.3 million in seed funding

By: Woodlands Online Staff
| Published 03/07/2023


THE WOODLANDS, TX – Two former students of The Woodlands High School have co-founded a tech company, Datalogz – a Business Intelligence Ops platform on a mission to end BI and analytics sprawl – and today announced the closing of a $2.3 million round of seed funding. The round was led by Squadra Ventures, with participation by Berkeley SkyDeck, Trajectory Capital Partners, and Mana Ventures.

Co-founders Logan Havern, CEO, and Pablo Lerdo de Tejada, COO, each graduated a few years ago from TWHS' main campus and set out to make their mark in the world, eventually teaming up to start Datalogz in Long Island City, New York. Along with co-founder Tina Bhatia and head of engineering Tom Juntunen, they successfully completed this first round of seed funding.

“BI sprawl” becomes a threat when companies reach an unmanageably high volume of reports being created. Reporting mistakes result in enormous costs, reduced data integrity from data propagation in BI tools and cause security risks. The lack of optimization in the BI environment drives up unnecessary data warehouse spend, licensing costs, duplicate compute, cloud storage fees, and more.

“As a data analyst and BI Admin at JetBlue, I experienced firsthand the pain of a sprawling BI environment — limited observability, tool overload, and huge costs associated with running reports that nobody ever read,” said Havern.

Datalogz helps organizations overcome these issues by plugging into the metadata and logs from BI tools to instantly identify and recommend solutions for duplication, misreporting, inefficient queries, anomalies in usage, and unwanted costs.

After graduating from the Berkeley SkyDeck Accelerator in September 2022, Havern and his team have engaged in successful pilots with Fortune 500 companies that prove out potential cost savings in the millions within the first year.

“Logan and the Datalogz team are hungry, empathetic to the users they serve, and have the right experience to help data-driven organizations cut costs, reduce risks, and increase efficiency within their business intelligence environment,” said Guy Filippelli, Managing Partner at Squadra Ventures. “We’re excited to support Datalogz' mission to improve the applied usage of data across industries and sectors, making data more accessible and impactful.” With the funding, Filippelli joins the Datalogz Board of Directors.

The company will be premiering the Datalogz platform at the Gartner Data and Analytics Conference on March 20–22, 2023 in Orlando, Florida. Demo meetings can be scheduled at

Comments •
Log In to Comment